As I wrote last week, I had a table at the 5th annual ASFE this past weekend.
Most conventions have some kind of fee to gain access to the creators and products within. I remember many years ago discovering that these smaller conventions even existed (this is pre-internet, where it felt like to find anything out about anything took rumour and innuendo and all sorts of luck). And while that one wasn’t all that big and could be walked through in less than an hour, it was cool to be able to interact a little bit with the creators.
I’ve always thought that the ASFE was a little like that except it was completely free.
Obviously, given its location in a mall in the northeast Atlanta metro area, the hope is that people who are going to see the latest Marvel movie decide to swing by the Expo and see what all the commotion is about. What this really means is that you get an interesting cross-section of people who wander through the area. There are obviously the people who know about the Expo and have come to check it out or they know one of the independent creators are going to be there with their wares. You have some people who like to support the local artists. Then you have the people who are completely unaware an event might be going on, but then are almost forced to walk through the area and hopefully, something catches their eye.
Having been there for the first one and pretty much all the other ones in between, it’s been an interesting process to watch. While there certainly has been table growth since the early days, it is more about the other stuff surrounding it where I see the greatest growth. The number of panels over the two days has increased probably ten-fold.
As to the actual interactions with the public, obviously, I am there to get my products in people’s hands. I came with copies of The Gilded Age Graphic Novel, The Gilded Age COloring Book, The Dark That Follows and Hollow Empire novels. And like any convention, you have an uphill battle in trying to convince them to purchase your wares. Of course, with some people, those who want to support the local artists, it really becomes a matter of making sure they don’t walk away empty handed.
Personally, I think I have a decent enough pitch for my stuff, but I’m sure, like everything else, it could use some refinement as well!
And, no convention would be a good one without the ability to see old friends. So many people over the last decade-plus that I’ve gotten to know through the old Terminus meetings or at these smaller conventions or those friends who always come out to support me. It is appreciated beyond what you know!
So that closes out another year of the Expo. See you next time!
John McGuire is the creator/author of the steampunk comic The Gilded Age. The Trade paperback collecting the first 4 issues is finally back from the printers! If you would like to purchase a copy, go here!
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He can also be found at www.johnrmcguire.com