My Review of 75 Random Things – Part 2

My Review of 75 Random Things – Part 2

(Every item on this list was suggested by friends and strangers on the internet.)


Season 1 of the TV series ‘Fortitude’ Great acting. Super interesting buildup. Vastly disappointing ending.

Jack Daniel Honey – Not bad for a party drink. It’s mildly palatable and inexpensive. But once you try higher end whiskey, you’ll never want to drink Jack Daniel anything again.

The city of Chicago – I miss living there, but only during non-winter seasons, which means pretty much only half the year. I have a feeling I’ll end up returning there one day.

The Song ‘Too Many Dicks on the Dance Floor’ by Flight of the Conchords – Hilariously sums up trying to land a date by going clubbing.

Washing Dishes by Hand Instead of using a Dishwasher – Dishes get cleaner. Not much more work. Saves money. Ends arguments about how to stack dirty dishes. Sign me up.

Peeps – As a child, I loved Easter for the sole reason of devouring entire boxes of sugar-coated marshmallows. As an adult, same.

Putting Peeps into Burritos – No. Just no. Stop.

The TV Nature Series, Blue Planet – You think outer space is fascinating? Wait ’til you watch this series and see what lives on the ocean floor. Awesome, awesome show.

Russia’s Influence over the U.S. Election – I don’t know what they did. I don’t care. The kind of people influenced by stuff they read on Facebook? They were going to vote the same way regardless.

Dreadlocks – They look cool, but smell kinda like mildew.

Seat Warmers in Cars – For the ladies, I hear they’re great. But for guys, they burn warm all the wrong parts.

My New Cat ‘Bacon’ – Athletic. Mean. Bitey. Adorable.

Bacon, the bitey cat

My Recently Departed Cat, Sticky – Athletic. Scratchy. Sweet. Blind. And now she’s planted beneath a Japanese Maple tree.

Sticky laser eyes, fire!!

Text Messaging w/ Old People – Pretty much the most painful thing ever. Hurts my eyes to read the awkward things my dad types into his phone.

The Movie ‘Game Night’ starring Jason Bateman & Rachel McAdams – Pretty damn funny. I’ve come to realize anything with Jason Bateman will be good. Ditto Rachel McAdams.

Twizzlers – Yes. The perfect candy for…everything.

Aussie Licorice – It’s sticky like honey and tastes like engine oil. No thanks.

Sting (the musician) and his latest tour – Did you know tickets are $600? Nope.

Small Talk – Does anyone really want to talk about the weather? Or the latest TV show? Or how your cousin’s mom’s former roommate is doing? No. Let’s skip to something deeper, kay?

The Book ‘The Wise Man’s Fear’ by Patrick Rothfuss – I loved book one in the series ‘The Name of the Wind.’ But book two? Dreadfully slow. Wanders to strange places while making the main character utterly unlikeable.

DYI Plumbing – You might save thousands. Or you might end up doing your laundry in the backyard and taking showers using a teaspoon.

Robert Mueller – FBI Special Counsel – Sounds like the most difficult job in America. Dude gets slandered on a daily basis.

Ménage a Trois Wine – The California Red is good. The Rose is even better. The Silk and Dark varieties are pretty bad, kind of like drinking wine-drenched cotton balls.

The Introvert vs. Extrovert Discussion – It sometimes feels like an excuse for people to talk about themselves at length on the internet. It’s ok to be either or even both. Most people really don’t seem to care.

Cracker Barrel Pancakes – Too dry. Also, they’re super stingy with the syrup. Bring the whole bottle, baby.

The video series ‘The Lion’s Blaze’ – I will never be as flexible as the skinny dude. Never.

What. The. Fuck?

The Kids’ Movie ‘Early Man’ – Pretty funny. A bit sentimental, but refreshingly devoid of cynicism.

Drinking Organic Milk in place of Ordinary Milk – Prepare to spend a TON more on milk. But the flavor difference is worth every penny.

The Restaurant ‘Outback Steakhouse’ – Terrible, dry cuts of beef. You’d eat better steaks and save money just by pan-searing them at home.

James Veitch’s ‘This is what happens when you reply to spam’ comedy sketch – Freaking hilarious. We all want to do this, right?

Men Peeing While Sitting Down – Why would anyone want to sit on a toilet unless they absolutely had to?

The Art of Allen Williams – Dark and beautiful. He’s a wizard with graphite and a master of artistic anatomy. Just go here.

Fake Fingernails – Ladies, I have just one question. Why?

Beards – Love ’em. But had to shave mine off for the summer. Too warm for muggy days in the Georgia heat.

The Movie ‘Sicario’ starring Emily Blunt & Benicio del Toro – Probably the most intense movie I’ve ever seen. That ending…wow. You owe it to yourself to watch this late at night with zero distractions.

Angry Orchard Hard Cider – Good when on draft. Not particularly tasty out of a bottle.

The #_____LivesMatter Movements – My position is that no lives matter. Yes, really. None of us have any real value to the universe, so technically we should all treat each other equally. (But we never will.)

The Album ‘Kingdoms Disdained’ by Morbid Angel – Thumpy, ferocious, and superior to most metal albums of the modern era. Even so, not much variety within the album. Basically eleven very similar tracks.

The Theremin, a musical instrument – Weird and haunting. Search for ‘Armen Ra Theremin’ on Spotify and see where it takes you.

Clara Rockmore playing the theremin, publicity shot c. 1930

Finding Stray Girlfriend Hairs all over the House – Women shed more than cats. Or dogs. Or any mammal on Earth. I need a scientist to explain this phenomenon.

The Movie ‘Cloverfield Paradox’ – Not bad at all. Interesting premise, good actors, sharply suspenseful. But somehow in the end a bit unsatisfying. The whole experience feels like one big cliffhanger.

The Album ‘Sleep’ by Max Richter – Soft, serene music meant to help people relax and sleep. The tracks are repetitive and atmospheric, and yet soothing. I use this album for writing epic fantasy and sci-fi books, but if you’re an insomniac, you might want to try it for yourself.

Bras – If I were a woman, I’d like to let my ‘girls’ fly free. Ladies, you have my sympathies.

Aberlour Scotch – One of the smoothest, brightest, and flavorful scotches you’ll ever drink. Try the 16-year and live happily ever after. Here’s my complete rundown of the best scotches on the market.

The Movie ‘Swiss Army Man’ w/ Paul Dano and Daniel Radcliffe – It goes strange places right from the beginning and never truly comes back to something meaningful. That said, it has some pretty hilarious moments.

7-String Guitars – I don’t like playing on any other kind. Saves me the trouble of re-tuning my strings.

Bing (the search engine) – Sometimes I end up on Bing accidentally. I shudder and click right back to Google.

Homewood Suites Hotels – You’d be surprised by the number of active prostitute rings thriving in various Homewood Suites’ rooms. Yes, really.

Being an AuthorDon’t do it. Seriously. It’s not a path to happiness.

The Video Game ‘Super Mario Odyssey’ for the Nintendo Switch – My kid was alllll kinds of hyped up to play this. But after an hour or two, he came to the same conclusion I did while watching him play. Boring. Same old, same old. Everyone else loves this game. We don’t get it.

Yep. More of these guys.

The Renaissance Festival – Good, cheesy fun. Nightmarish parking. If you go, go when it’s cool outside.

Match.com – Boring

Plenty of Fish – Same as Match, but even duller

Bumble – Pretty damn good

Tinder – Gross

The Album ‘Thinking in Textures’ by Chet Faker – Smooth. Relaxing. Although not particularly inspiring.

Magic, the Gathering – The best game ever created. Great art. Great rules. Constantly evolving. Better to play face-to-face than over the internet, however.

Ketchup – Hey, if you like it, that’s ok. Some people get too uptight about other people’s condiments.

Teachers Carrying Guns in Schools – Do it if you want. Turn every school into the Wild West. My kid won’t be attending.

The Video Game ‘Ghost Recon Wildlands’ – Quietly one of the best shooting games ever made. Realistic, balanced, and addictive.

Bartenders Who Know Everything About Their Customers – A wise policy on the bartenders’ behalf to maximize tips. But I once knew a woman who told her bartender too much (she was cheating) while not realizing the bartender was BFF’s with her husband. Be careful what you talk about, people.

Anal Bleaching (Special thanks to the person who suggested this) – I get it for porn stars…sort of. I just want to know who came up with the idea in the first place. Sasha Grey?

The City of Deerfield Beach, Florida – If you like volleyball, sand, drinking, and pretty girls, you’ll love this neat little beach community.  If not, try Naples.

Deerfield Beach – See you on the sand!

Bangs – Easy hairstyle to maintain. But at what cost? 🙂

The Restaurant ‘PF Chang’s’ – The food is really good. The drinks are amazing. The wait-staff is bad. Really bad. And I’m the most merciful diner ever. The lesson? Don’t hire and underpay teenagers if you want to appear upscale.

School Shootings – They will continue ad infinitum. It’s who we are as Americans now. Knowing this, I won’t be sending my kid to public school. I suggest you rethink your kids’ education, as well.

Nude Body-Painting – It can be pretty cool, maybe even sexy. But definitely not in overheated rooms. And an age limit is advisable.

The #MeToo Movement – Every single woman I know has a horror story of sexual abuse. Every. Single. One. Which means a huge number of guys are involved. Scary, right?

The Album ‘Seasons in the Abyss’ by Slayer – The best heavy metal album ever made. Try not to bob your head during ‘Skeletons of Society.’

Melania Trump – She signed up to ride the Tilt-a-Whirl and ended up on the mother of all roller coasters.

Bagpipes – Well-played, they make beautiful, mournful music. Poorly-played, they seriously injure eardrums.

Kids Using Foul Language at Home – I’m cool with it. Sometimes. Words are just words. They’re harmless if you want them to be.

Ren & Stimpy – I’d like to personally thank this show’s creator John K. for guiding me through my early childhood. Here’s the complete collection. Worth every penny.

Cream of Wheat – Totally devoid of nutrition. Totally amazing when served with milk and honey.

Next Door Neighbors Who Walk Around Topless – If he can do it, so can I.

 



For the original ‘My Review of 75 Different Things,’ go here.

For my review of life and humanity in general, try this.

J Edward Neill

My Review of 75 Different Things

This week, lacking any genius ideas, I’ve decided to review exactly seventy-five things.

These things aren’t related. They’re completely random.

They could be movies, television shows, art, cultural phenomena, beer, or maybe even my neighbor’s dog…

Please enjoy…

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My Review of 75 Different Things

 


The movie ‘Annihilation’ w/ Natalie Portman – Pretty good, but kinda slow in parts. Also, Oscar Isaac has a different haircut in every movie he’s in.

James Vietch is a Terrible Roommate Sketch – Thanks for making me buy my kid a huge box of wholesale rubber duckies.

The Netflix original film ‘The Ritual’ – Liked it. Questions: Can the monster not leave the woods due to the sun? Or is the big beastie forever confined to the forest?

The Gun Control Argument (Everywhere in the US) – Even if you pass sweeping gun laws nationwide, we’re still fucked. This country is absolutely saturated with weapons. You’re 40 years too late to make a difference.

Pornhub – If all the best porn is free and readily available on a giant, hugely popular website, how do porn actors make money??

Plastic Forks, Straws, Cups, Bags, and Takeout Containers – Ban that shit. Immediately.

The Book ‘What I Talk About When I Talk About Running’ by Haruki Murakami – This is how memoirs should be written. Relatable. Honest. Quick. Elegant.

Crawlspaces – Never, ever, ever buy a house with a crawlspace. Go basement or go slab.

Turning 41 Years Old – My knees hurt. Stupid flag football league…

The movie ‘Ex Machina’ starring Alicia Vikander – I actually reviewed this for real. Go here.

Divorce – Best decision ever. Why do people get married twice?? Someone please explain.

Flight of the Conchords – Season 1 & 2 – ‘Business Time’ is the funniest song I’ve ever heard.

Veganism – You eat your greens. I’ll eat a bunch of livestock. We’ll get along just fine.

Apothic Red Wine – It’s really only ‘meh’ good. But at $7.99 per bottle, count me in.

Single Fatherhood – Goodbye, social life. Hello, Legos!

The latest two Star Wars movies (Episodes VII & VIII) – Not even remotely entertaining. Maybe I’m just old. Or cynical. Whatever.

The ‘Rogue One’ Star Wars movie – Easily the best Star Wars film ever. Disagree? Fight me. 🙂

Mellow Mushroom Pizza – F’ing amazeballs. Why don’t they deliver??

The Children’s Book ‘The Rainbow Goblins’ illustrated by Ul Del Rico – If you have kids, read this book to them. Over and over again.

Heavy Metal band ‘Slayer’ Announcing their Farewell Tour – All great things must come to an end. …sniffle…

Politics – If you support one party wholeheartedly, you’re kidding yourself.

The Netflix series ‘Round Planet’ – The funniest take on a nature show ever.

‘Witcher 3’ the Video Game – Still the best game I’ve ever played. (And I’ve played too many.)

Balvenie Scotch – If you’ve always wanted to try scotch, but you weren’t sure where to start, Balvenie is where you want to be.

Balvenie 17 Doublewood – smooth as silk

Mad Max – Fury Road – The best action movie ever made. Sorry, Die Hard.

The website Etsy – I thought it was only for girls. But I joined it and it changed my life. Ignorance wasn’t bliss.

Selfies, GIFS, and Snapchat – Are we really this bored with our existence?

Feminism – I support it sometimes. Sometimes not. Trouble is; if you ask 100 people what it means, you’ll get 99 different answers.

Elon Musk proposing a voyage to Mars – If I weren’t a dad, I’d volunteer for the first expedition. Not that I think it’s noble or anything. I just want to drink scotch on another planet.

The Glut of Superhero and Comic Book Movies – Please stop.

Daylight Savings Time – Please stop.

The Album ‘How the Gods Kill’ by Danzig – The best blues/metal album ever made.

Vladimir Putin – Dude has the whole world wrapped around his finger.

Facebook – Use it for entertainment only.

Twitter – Same as Facebook, but prepare for more anger.

Instagram – Use it only if you have more interesting photos than selfies. (Selfies are ok if you’re stunningly good-looking.)

LinkedIn – Don’t bother using it.

The Movie ‘IT’ – So when’s part two coming out again? I’m not sure I can handle the wait.

Amazon Planning a new ‘Lord of the Rings’ Series –  Intriguing. But can they top Peter Jackson’s LOTR movies? Probably not, right?

‘Wat? Who be Amazon??’

Peter Jackson’s ‘The Hobbit’ Trilogy? – The decision to use almost exclusively CGI monsters over real actors killed all three movies for me. Disappointing.

Pandora and Spotify asking me to ‘Click the Image’ during ads – Ha! As if I’m anywhere near my phone while the music’s playing.

Chick Fil-A Waffle Fries – Still the planet’s best.

Chick Fil-A Lemonade – I think I just got diabetes.

DragonCon – Fun, but only if you can find a spot away from the throbbing masses of people. Good luck.

The Art of Terese Nielsen – Awe-inspiring. Just go look at it here.

Kentucky Fried Chicken – I found a chicken’s head in my 3-piece meal last year.

Bill Steer, Guitarist for Heavy Metal Band ‘Carcass’ – The best guitarist you’ve never heard of.

Conan O’Brian Driving Mad Max style to Comic Con – I want to cook my hot dogs like he does.

President Trump – People making fun of him on the internet won’t make him go away.

NFL Football – At some point, it became more of a product than a game. And now I can’t watch it anymore.

The Wrecking Bar, Atlanta – The best craft cocktails you’ll ever have.

Wrecking Bar

Self-Driving Cars – Please let these be everywhere by the time my son turns 16.

The Video Game ‘Zelda – Breath of the Wild’ – Great, great game. Abrupt, unsatisfying ending.

The Soundtrack to ‘Interstellar‘ by Hans Zimmer – I listen to this whenever I’m painting.

The Soundtrack to ‘The Prestige’ by David Julyan – I listen to this whenever I’m writing.

Domino’s Pizza – Better. But still not as good as Pizza Hut or Papa John’s. Which admittedly isn’t saying much.

Kneeling During the National Anthem – Unless you stand every time you hear the anthem (including on the radio or TV) your anger doesn’t matter.

Cracker Barrel – Thanks for turning me into a Stewart’s Orange Soda junkie.

Being a White Guy in Modern-Day America – I sunburn too easily.

‘Cosmos’, a series hosted by Neil DeGrasse Tyson – You owe it to yourself (and your kids, if you have any) to sit down and watch it.

The Movie ‘Grandma’s Boy’ – Somehow, it’s still my go-to ‘I don’t know what I want to watch tonight’ movie.

The City of Atlanta – Great food. Good people. Plenty of stuff to do. But the traffic is completely unbearable.

Hobby Lobby – A great store to get bargain art supplies. But the store’s vibe never fails to creeps me out.

The Nintendo Switch Video Game System – Love Zelda. Love the concept. Pretty much nothing else noteworthy. Hopeful for the future. Maybe.

Hi there. I’m a system with ONE good game. Buy me.

The Electoral College – I don’t care who won or lost the election. The E.C. is archaic. America can do better.

The Movie ‘Kubo and the Two Strings’ – My kid and I had no idea what we were getting into when we hit the theater to see this. We were blown away.

The Word ‘Goetia’ – Bear with me on this one. I needed a word to describe some of my art. And somehow I found one. No, I don’t summon demons…usually.

Granny Smith Apples – Does anyone else think they’re too sour?

The Book ‘Dune’ by Frank Herbert – I read it as a young man. And then again as a college student. And still again in my 30’s. I just re-read it a few weeks ago, and I’ve come to realize that while I love the book, it’s not the epic work of great fiction I once believed. It’s slow. It’s often tedious. And Paul comes off as fairly implausible. Whatever. It’s still good.

The Movie ‘Blade Runner’ starring Ryan Gosling – Everything a sci-fi movie should be. Dark. Gritty. Serious. Also, Ana de Armas.

Ron White – The funniest comedian alive today. Better than Tosh.0. Better ever than Richard Lewis.

Electric Cars – Can they please be affordable without looking like ugly shoeboxes?

The Big Green Egg Grill – Give me a $50 Weber charcoal grill, and I’ll cook you the steak you deserve without spending $800.

The Lego Ninjago Green Dragon set – Four hours of my life…gone. But at least my son hasn’t destroyed it yet. Oh wait…yes he has. 🙂

Waffle House – Without a doubt, they have the friendliest (and sadly, the lowest paid) staff of any restaurant in town. I always tip them 25%…sometimes more.


If this list annoyed you, maybe this will annoy you even more.

For 75 MORE randomly reviewed things, go here.

Love,

J Edward Neill

How to react when hit with bad reviews

It’s no longer debatable.

Self-published authors are a force to be reckoned with in the publishing world.

As of June, 2017, more than 45% of all new published works are from non-Big Five, non-publishing house writers. And while a majority of readers’ money is still used to purchase traditionally-published works, indies  consume an ever-growing piece of the pie.

This is the world we live in. This is the new face of books, writing, and marketing.  Perhaps one day the pendulum will swing in another direction. Or…perhaps not.

The device that changed everything…

*

And yet, behind the scenes of the indie revolution, there’s a battle brewing. The most coveted resource of the modern writer isn’t always money, recognition, or even literary success.

It’s reviews.

Wander the social media accounts of most self-published writers, and you’ll find one thing in common: requests for reviews. New and established authors alike believe the key to getting noticed on sites like Amazon, Goodreads, and Smashwords is having reviews…and plenty of them. This is true for any product, but perhaps doubly so in the minds of the self-published. The perception, if not the reality, is that a pile of four and five-star reviews will earn authors more clicks, and thus more buys.

And while it’s a common theme amongst indies to state, “We’re not in competition with each other – we’re all allies here,” it’s simply not the case. Savvy and successful self-published writers know full well that all resources are limited, that readers aren’t in never-ending supply, and that while good reviews are little chunks of gold, not everyone cares to write them.

Trouble is; while in search of reviews, many authors are in the habit of shooting themselves in the foot.

Here’s just a few of the negative behaviors exhibited:

  • Authors spend more time appealing to readers’ willingness to review their books…rather than presenting appetizing stories, blurbs, and cover images
  • Authors chastise (either directly or indirectly) readers who either leave no reviews or less than favorable reviews
  • In frustration, authors publish full-length articles complaining about negative reviews
  • Authors post complaints directly to their social media accounts
  • And most grievously, authors forget their audience isn’t other writers, but readers

We all get it. We know marketing is typically the least enjoyable part of the self-publishing process. For a new (or even established) author to leap into the world of selling books is intimidating. Unfair reviewers do exist. Trolls are out there. Readers probably could help out and leave honest reviews more often than they do.

Guess what?

It doesn’t matter.

Authors new and old need to consider:

  • In self-publishing, just as in all other parts of life, no one really wants to hear complaints
  • The vast majority of people who read aren’t authors, and have no interest in the laundry list of issues self-published writers face
  • Time spent complaining online and publishing negative articles would be better spent creating, marketing, and practicing one’s writing craft
  • It doesn’t take much negativity to drive potential readers away – they’re here for the story, not a diatribe about the publishing industry

It’s almost understandable. It’s human nature to suffer frustration. The temptation to vent, complain, and commiserate is powerful.

But authors (and in fact, everyone) would do well to resist.

Truth is, a few negative reviews won’t sink a determined writer. Nor will a handful of bad reviews kill sales for a high-quality piece. If an author’s story is truly a work of art, chances are it’ll rise above the others regardless of a smattering of one-star pings. And it’s worth mentioning that authors who earn passionately negative reviews are probably authors who provoke feelings among their readership.

And that’s kind of the point.

Also…

Rather than take to the web in droves to protest negative reviews, authors would serve themselves (and their contemporaries) well to write more, write better, and to brush away the sting of readers’ disdain like so much dirt off their shoulders. The humble, self-aware author absorbs one-star hits privately. They’ll know every reader is different, that trolls and ill-intentioned people do exist, and that their book, while painstakingly created, probably isn’t a groundbreaking masterpiece beloved by every single reader in the world. Those kinds of books are rare. Most of us will write our whole lives and never create such a thing.

And so most of us will suffer bad reviews now and then.

And that’s ok.

So…

What should one do when a beloved story gets one-starred?

  • Consider whether the review has any valid points
  • If so, address them in your writing, not on Facebook
  • If not, shrug and move on with your life

You’ll be happier for it.

J Edward Neill

Author and Artist

 

How to write an Amazon review

Ever tipped your server before?

Ever gotten a new tattoo? And when it was time to pay up, you added a little cash for the artist?

Ever gone to a bar, heard a local band rock out, and tossed a few bucks in their hat?

Of course you have. You’re cool like that. You’re a decent person. You recognize quality when you see it.

So why not do something even easier (and cheaper) when you buy a piece of art, a book, or really any creatively-made material from Amazon?

After deep research across a vast consumer base (aka: asking a few people who read my books) I think I’ve arrived at the reason.

You don’t know how.

It’s understandable. You’ve just hung an awesome new slab of art on your wall. You’ve just read a kickass story. You’ve just picked up a fantastic new handmade-from-real-human-bones necklace. You think to yourself, ‘Damn. I love this thing,’ and you go about your life. After all, you’ve already paid for it. Your role is finished, right?

What if I told you, in about 60 seconds, you could make a much larger difference in the artist’s life than the 7% profit they might have made from selling you that awesome stuff? What if I told you that an Amazon review is about 1,000% times more important than the $0.35 cents they made on the sale? It’s true. Because really, 60 seconds is about all the time it takes to write up an honest Amazon review.

I’m dead serious.

“How do I do it?” you ask.

Fair question. Here’s how:

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 First, go to the Amazon page where you bought the kickass piece of art in the first place. Scroll down until you see this:

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most-helpful-reviews

Because EVERYONE needs an Inflatable Unicorn Horn for their cat.

See that juicy lil’ button that says ‘Write a Review’?  Good. Click it.

*

Next up, you’ll arrive at a Sign-In screen.  Take 4 seconds to log in and click the ‘Sign in using our secure server’ button. Boom.

Sign in as

Whew. 10 seconds in and I’m exhausted.

*

You’ll immediately be sent to the screen below. It’s really, really easy from here on out. You click the stars to tell Amazon how awesome/not awesome your new purchase is. And then you type in your review. Amazon recommends 75-500 words. Don’t feel like typing that much? Cool. Just offer two little tiny sentences about how this art, book, skull-necklace, or cat unicorn horn made you feel.

REview me baby

“This book fucking rocked. I made sweet love to my husband while reading it in front of a roaring bonfire. I hope the author comes to my house and tattoos his next masterpiece on my buttocks.”

*

And just like that, you’re done. It was that easy. Now just hit ‘Submit.’  Research proves you’ll die 700% happier for knowing you helped an artist, author, or cat unicorn horn manufacturer.

But seriously, here’s some helpful hints:

  • Don’t ever mention knowing the artist or author personally, even if you do. Big turnoff.
  • Be honest. Seriously.
  • Review the product. Not the maker of the product.
  • Even 3 and 4-star reviews are awesome!
  • If you’re feeling extra nice, mention something you really liked about your purchase. Such as, “My favorite part of the book was when the evil minions of darkness pillaged the farmer’s daughters,” or maybe, “My cat Fluffy crapped all over the floor when we put the unicorn horn on her. Which means she loves it!”

To test my theory that reviews typically take no longer than 60 seconds, I just reviewed two books on Amazon. For real. One took 48 seconds. The other took 58 seconds. Which means, in less than two minutes, I helped two artists out, gave them more exposure (more reviews earn WAY MORE Amazon page views) and slapped a virtual ‘tip’ on the artists’ tables worth its weight in gold for their future.

60 seconds or less.

Easy as pie.

Just for hanging in there, I offer you Fluffy, pissiest cat on the planet:

UniCat

“Put this thing on me one more time, and you gon need medikal atenshun.”